Account Director - Healthcare PR/Comms

DE-Munich
Job ID
8091
Germany-Munich
Category
Public Relations

Overview

WE Communications, one of the world’s largest independent integrated communications agencies, is looking for driven professionals to join our highly successful office in Munich. With an office in Sandstraße 33, we are keen to bolster our ranks with an Account Director to join our growing Healthcare Practice and work on a number of our key integrated healthcare and pharmaceutical clients.

 

Our German office is one of 18 across the globe, and it’s expanding rapidly. We work across time zones and continents. Our clients are innovative and so is our work – and importantly, our employees come first. We are currently looking for a first-class PR/Comms operator to become an integral part of our award-winning team, working on a number of our largest and most established brands; providing insightful client counsel, a deep understanding of the healthcare sector and passion for business writing. 

 

Our clients require a range of services, from a headline in the news to compelling digital experiences through to educational materials with impact. We are looking for someone who is inspired by starting healthy conversations and can apply razor sharp strategic acumen to deliver integrated communications programmes that achieve measurable outcomes.

 

This a great opportunity for an experienced and ambitious AD to help us drive full integration across our client portfolio, allowing you to become a key lead on a number of core German clients.  You will also have a solid understanding of how best to optimise both traditional and digital communication in order to deliver excellent integrated strategies.

 

Key strengths within this role should include new business generation/management and organic growth, outstanding crisis management skills, content creation, event planning and organization, German media relations black book, the ability to think multi-channel/multi-platform at all times and take a key role in wider team staff management and resource planning and organisation.  You will join a very talented and committed team, working on a great mix of instantly recognisable healthcare brand(s), and significant attention will be given to your career growth and development.

Responsibilities

 

Main Accountabilities:

  • Core focus on new business development and management of RFI’S, RFP’S and pitches
  • Integrated strategy and campaign development experience for Global, EMEA and German brands
  • Experience in running six figure multi-market and German accounts, and a proven track record in organic growth
  • Ability to develop media narratives for brands via an understanding and proven experience of working with tier-one media, whilst already having strong and established relationships with local German and EMEA wide media
  • Expert project leader, with the ability to navigate campaigns that have many moving parts while maintaining team and client health
  • Overall team management and planning, client day-to-day management and a solid understanding of the financial management of your client accounts
  • Ability to lead and work in an integrated team – providing well thought out briefs for paid, earned and owned elements of a campaign

 

Key Attributes of the Candidate:

 

Leadership:

  • Confident, entrepreneurial, self-starter: able to identify and seize opportunities and build trust with key internal and external stakeholders
  • Has a track record of successful business development with both new and existing clients
  • Has confidence and knowledge to provide advice/counsel to senior clients in and around specialist area
  • Has strong and persuasive communication skills
  • Is a creative, flexible problem solver who has an ability to help others do the same
  • Has desire to work as one team and share knowledge and learnings in a collaborative environment

 

Operational Competencies:

  • Has a track record in being able to educate, persuade/influence international stakeholders (both internal and external)
  • Is widely and deeply connected: Has a proven ability to develop strong senior media relationships and comprehensive understanding of the media and new media environments
  • Has relationships with, and a clear understanding of key stakeholder groups and how relevant groups interface with one another

Qualifications

Personal Management and Style:

  • Is committed to delivering and exceeding expectations
  • Is able to manage ambiguity and be pragmatic
  • Shows patience and tenacity
  • Drives efficiency and best practice
  • Innovates and has the ability to deliver change
  • Is flexible and responsive to changing priorities
  • Develops and creates strong teams

 

 

Previous proven experience:

  • At least 8 years’ experience in Integrated communications – in an agency &/or within applicable industry
  • Minimum of 4 years individual & team management experience, including experience developing a team
  • Minimum of 4 years PR management, crisis management & execution experience
  • Experience of working across very technical and heavily regulated clients, with the ability to seamlessly transition to more consumer-orientated clients
  • New business development experience
  • Proven track record of delivering high-profile campaigns, both in Germany and across EMEA

 

Agency Business

  • Meet WE guidelines on best business practices including utilization, daily timesheets, accurate billing, timely expense reports, etc.
  • Manage and understand how to utilize internal client service teams (editing, production, library, etc.) to ensure quality, comprehensive service to clients

 

Culture:

  • Fast paced team environment (frequent tight deadlines, multitasking, etc.)
  • Strong customer service orientation
  • Willingness to take risks
  • Interest in technology and how it’s changing our world

 

WAG123

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