• Account Executive, Health

    Job ID
    8532
    Job Location
    US-NY-New York
    Location
    United States-NY-New York City
    Category
    Public Relations
  • Overview

    Do you read STAT and NYT in one sitting? Would you like to be on the forefront of what’s next in health and health technology? And, most importantly, would you like to help our clients tell their health and tech stories in bold, unconventional ways?


     


    Our team sits at the intersection of profound change in healthcare. Big data, personalized care, digital medicine—it’s all a tidal wave of implications and opportunity. Even better, the new world of healthcare puts patients at the center.


     


    WE provides a breadth of communications services to clients across sectors including consumer health and wellness, health IT, medical devices, pharmaceuticals and life sciences. We develop innovative programs that reach and influence physicians, advocates, patients, regulators, policy makers, payors and the consumers at the center of it all.


     


    We are looking for an AE to join our team.

    Responsibilities

    Job Functions:




    • Media and Influencer Engagement



      • Serve as day-to-day contact for media and influencers; build relationships, drive news

      • Oversee management of reactive requests, proactively influence & garner coverage

      • Contribute to brainstorms & strategic campaign development

      • Provide timely and in-depth analysis of coverage results & trends


      Digital & Social Media Acumen



      • Assist in creating high-level digital/social media strategies that are integrated into communication plans

      • Engage with agency digital & monitoring divisions regarding client projects & deliverables

      • Amplify/promote news on social properties; update & maintain social editorial calendar


      Client Engagement



      • Begin anticipating client communication challenges & develop recommendations

      • Contribute to development & implementation of communication strategies

      • Execute tasks associated with projects; may lead certain aspects of project

      • Oversee client meeting agendas & recaps; own a speaking role on calls

      • Begin to understand clients’ business model from a global perspective; understand key markets, global influencers and the impact on the client/business narrative


      Business Acumen & Strategic Thinking



      • Contribute to plans & own executing portions of a plan



      • Identify opportunities for integration with media, digital and creative teams

      • Develop and maintain action plans/timelines


      New Business Development



      • Become familiar with WE capabilities across the agency including global regional specialties in comparison to competitor agencies

      • Serve in a lead research role on organic growth new business efforts including sourcing and gathering audience, industry or competitor market data

      • Understand & identify potential opportunities to grow & diversify existing account

      • Begin to develop and nurture network of peer contacts outside the agency


      People Leadership



      • Begin gaining management skills by mentoring junior level staff

      • Be a peer resource to staff, interns & new hires

      • Manage up to senior staff


       




     


     

    Qualifications

     


    Minimum/Preferred Requirements:



    • Bachelor’s degree in Communications, Journalism, Marketing, English or related field 

    • 1-2 years of experience in PR, preferably in an agency setting and/or within the healthcare industry

    • Proficiency with Microsoft Office suite (particularly Outlook, Word, SharePoint, PowerPoint and Excel)

    • Strong writing, editing, presentation and research skills.

    • Ability to drive client relationships, provide strategic and tactical advice, provide thoughtful analysis on news coverage, identify proactive opportunities, craft materials including press releases, pitches and social media content, and reference/source material content is highly desirable

    • Proven media relations experience

    • Creative, team player that is able to work in a fast-paced environment

    • An interest in developing integrated communications skills incorporating digital and social media


    *LI-SS1


    WAG123


     

    Options

    Sorry the Share function is not working properly at this moment. Please refresh the page and try again later.
    Share on your newsfeed