• Account Director

    Job ID
    8597
    Job Location
    US-MA-Boston
    Location
    United States-MA-Boston
    Category
    Public Relations
  • Overview

    Our team sits at the intersection of profound change in health. Big data, personalized care, digital medicine—it’s all a tidal wave of implications and opportunity. Even better, the new world of healthcare puts patients at the center. We are skillful guides for these innovation rides because we are equally adept at translating what’s coming out of the lab as we are navigating regulatory and economic hurdles. And we never lose sight of the human side of the story. Meaning, we make clients’ stories live and breathe. We give them a beating heart.

     

    WE provides a breadth of communications services to clients across sectors including consumer health and wellness, health tech, pharmaceuticals and life sciences. We develop innovative programs that reach and influence physicians, advocates, patients, regulators, policy makers, payors and the consumers at the center of it all.

     

    Our vision for differentiation is to serve clients that deliver innovations that will improve lives, address current limitations of healthcare delivery, and contribute to a healthcare system that is more accountable, more cost effective, more sustainable, and offers personalized approaches to care.

     

    We are looking for an account manager to join our team. The ideal candidate is an experienced communicator who thrives in an environment where passion, creativity and curiosity are valued. We are looking for someone who has excellent relationships with healthcare journalists, loves AP style and excellent grammar, understands social media channels and knows how to motivate junior staff for results. Candidates must have a passion for client service, staff development and networking with a keen interest to play a leadership role supporting the success of our growing health practice.

    Responsibilities

    Job Functions:

    • Manage and grow senior level client relationships to assure internal and external stakeholders alignment, by negotiating and managing client expectations and satisfaction
    • Identify and drive digital/social media strategies; either standalone or as elements of communication plans
    • Develop and execute integrated communication plans
    • Provide strategic counsel to key clients and serve as a trusted advisor on clients and competitors
    • Inform, educate, and influence existing and potential future clients directly on WE value and positioning relative to competing agencies
    • Build awareness and showcase capabilities, talent, and results internally and externally
    • Serve as project manager in preparation and delivery of organic growth or new business proposal content and in-person pitch meetings
    • Share industry POV and strong understanding of shifts and opportunities in the competitive agency landscape.
    • Identify global, digital, and social communications trends; educate clients/agency in understanding the importance of social media engagement
    • Assure internal and external stakeholders are aligned
    • Serve as primary day-to-day contact with clients; proactively engage on issues
    • Participate in budget and resource management; tracking team utilization
    • Manage career development and performance of direct reports, managing up to senior staff on crisis issues, and client/team satisfaction while holding the team accountable to demonstrating agency values
    • Other duties as assigned.

    Qualifications

    Minimum/Preferred Requirements:

    • Bachelor’s degree in Communications, Journalism, Marketing, English or related field is preferred, or the equivalent knowledge and/or experience
    • 4-5 + years of experience in integrated communications or PR, preferably in an agency setting and/or within an applicable industry; 3 + years of management experience required
    • Minimum of 3 years of experience with corporate image, issues/crisis management and strategic communications across multiple audience segments.
    • Exceptional media relations background with demonstrated capacity of working with global business and policy press to manage story development.
    • Proficiency with Microsoft Office suite (particularly Outlook, Word, SharePoint, PowerPoint and Excel)

    Additional Requirements:

    • High level of analysis and strategic recommendations based on industry knowledge
    • High level of initiative; take accountability for role on projects
    • Demonstrated creative and strategic mindset
    • Has established editor and/or analyst relationships and has proactively placed stories
    • Made presentations to groups of all sizes; pitched new business
    • Client and business environment:  Customer service orientation is a must.  Job pressure may exist from requirement of handling multiple tasks
    • Experience working globally or with colleagues in multiple locations
    • Fast-paced team environment (frequent tight deadlines, multitasking, etc.)
    • Strong presentation and consulting skills along with the ability to read, write and speak English
    • May need to work more than 40 hours per week on occasion
    • Ability to lift up to 25 lbs.

    Equal Opportunity: WE provides equal employment opportunity and does not discriminate against an employee or applicant because of age, race, color, religion, gender, national origin, veteran status, disability, sexual orientation, gender identity, marital status, or other legally protected class status.

     

    Diversity and Inclusion: WE values a diverse and inclusive workforce and is committed to creating a workplace where everyone thrives. We promote an atmosphere in which diversity of people and ideas are welcomed and valued. Diversity includes differences in race, religion, gender, age, lifestyle, ethnic background and sexual orientation as well as differences in experiences and ideas.

     

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