• Account Executive - Technology PR

    Job ID
    9138
    Job Location
    US-OR-Portland
    Location
    United States-OR-Portland
    Category
    Public Relations
  • Overview

    Do you want to work with the brightest minds in PR Communications shaping stories with innovative companies that are impacting society and culture at large? WE Communications is looking for a media-savvy Account Executive to join our growing Technology team. Our book of brands includes Microsoft, Intel and Honeywell… and beyond. WE are looking for someone who is fascinated by the intersection of people and brands, and knows how to tell stories across multiple platforms. Our team works in a high-energy, fast-paced environment requiring thoughtful and close collaboration across multiple teams and geographies. The ideal candidate is the consummate team player, media savvy, smart and social, a proactive self-starter, can work independently while multi-tasking across various projects and most of all brings enthusiasm and confidence to all they do.

     

    As an AE on the Tech team, you will assist on helping land coverage that changes the way audiences think about our clients through storytelling insights and a deep understanding of how people consume news. This position will help strategize and execute for clients while managing fast-moving news cycles to drive clients’ desired outcomes. You will help the team keep a pulse on the media landscape, working to find new contacts to pitch stories to and track how our clients show up.

     

    Responsibilities

    Job Functions:

    • Responsible for maintenance and growth of relationships with key, senior level influencers in both consumer, technology and social media
    • Identify communication trends and educate/inform clients and agency colleagues and partners on changes and trends.
    • Monitor, report and provide insight on competitor and issue-specific social media activities, unique and creative uses of social campaigns or emerging culture themes
    • Leverage clients extensive data to conceive and drive stories apart from traditional news milestones
    • Model agency values, mentor and coach colleagues and junior staff on agency “best practices” and successful engagement with your influencers.
    • Oversee and reinforce consistent adherence to media management processes: media lists, coverage monitoring and industry coverage trends.
    • Maintain and grow client relationships by contributing to the development and implementation of communication strategies, executing on projects (leading where appropriate).
    • Identify opportunities to grow and diversify current accounts and new business efforts to include sourcing and gathering audience, industry or competitor market data.
    • Negotiate and manage client expectations and satisfaction; Assure internal and external stakeholders are aligned

     

    Qualifications

    Minimum/Preferred Requirements:

    • Bachelor’s degree in Communications, Journalism, Marketing, English or related field is preferred, or the equivalent knowledge and/or experience
    • 2-3 years of experience in PR, preferably in an agency setting and/or within the high tech industry
    • Proficiency with Microsoft Office suite (particularly Outlook, Word, SharePoint, PowerPoint and Excel)
    • Strong analytical writing skills
    • Experience with written and developed materials, including integrated communication plans, press releases, pitches, and social media content highly desirable.

     

    Additional Requirements:

    • Comfortable with integrated communication principles
    • Understand the role of the media
    • Interest in developing integrated communications skills incorporating digital and social media
    • High level of initiative
    • Desire to be an engaged, accessible member of a dynamic office and broader global agency community
    • Client and business environment:  Customer service orientation is a must.  Job pressure may exist from requirement of handling multiple tasks
    • Experience working globally or with colleagues in multiple locations
    • Fast-paced team environment (frequent tight deadlines, multitasking, etc.)
    • Strong presentation and consulting skills along with the ability to read, write and speak English
    • May need to work more than 40 hours per week on occasion
    • Ability to lift up to 25 lbs.

    Equal Opportunity Statement

    Equal Opportunity: WE provides equal employment opportunity and does not discriminate against an employee or applicant because of age, race, color, religion, gender, national origin, veteran status, disability, sexual orientation, gender identity, marital status, or other legally protected class status.

     

    Diversity and Inclusion: WE values a diverse and inclusive workforce and is committed to creating a workplace where everyone thrives. We promote an atmosphere in which diversity of people and ideas are welcomed and valued. Diversity includes differences in race, religion, gender, age, lifestyle, ethnic background and sexual orientation as well as differences in experiences and ideas.

     

    *LI-TQ1

    WAG123

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