As part of the Reactive Issues team, the Senior Account Executive will help defend Microsoft's brand from reputational threats running the gamut from cybersecurity issues and geopolitical challenges, to domestic politics and corporate practices. In this capacity, the Senior Account Executive will act as a strategic counsellor to Microsoft, acting as an early warning system for emerging issues, working to develop messaging and strategy, and ultimately navigating high-volume and high-complexity news cycles with hands-on media relations.
Manage and grow client relationships to assure internal and external stakeholders alignment, by negotiating and managing client expectations and satisfaction
Provide strategic counsel to key clients and serve as a trusted advisor
Inform, educate, and influence existing and potential future clients directly on WE value and positioning relative to competing agencies
Build awareness and showcase capabilities, talent, and results internally and externally
Serve as project manager for complex projects, including case studies, preparadness exercises, pitch development, etc.
Share industry POV and strong understanding of shifts and opportunities in the competitive agency landscape.
Identify global, digital, and social communications trends; educate clients/agency in understanding the importance of social media engagement
Assure internal and external stakeholders are aligned
Serve as primary day-to-day contact with clients; proactively engage on issues
Other duties as assigned.
Bachelor’s degree in Communications, Journalism, Marketing, English or related field is preferred, or the equivalent knowledge and/or experience
4-5 + years of experience in integrated communications or PR, preferably in an agency setting and/or within an applicable industry; 3 + years of management experience required
Minimum of 3 years of experience with corporate image, issues/crisis management and strategic communications across multiple audience segments.
Exceptional media relations background with demonstrated capacity of working with global business and policy press to manage story development.
Proficiency with Microsoft Office suite (particularly Outlook, Word, SharePoint, PowerPoint and Excel)
High level of analysis and strategic recommendations based on industry knowledge
High level of initiative; take accountability for role on projects
Demonstrated creative and strategic mindset
Client and business environment: Customer service orientation is a must. Job pressure may exist from requirement of handling multiple tasks
Experience working globally or with colleagues in multiple locations
Comfort in a fast-paced team environment (frequent tight deadlines, multitasking, etc.)
Strong presentation and consulting skills along with the ability to read, write and speak English
May need to work more than 40 hours per week on occasion
Ability to lift up to 25 lbs.
Equal Opportunity: WE provides equal employment opportunity and does not discriminate against an employee or applicant because of age, race, color, religion, gender, national origin, veteran status, disability, sexual orientation, gender identity, marital status, or other legally protected class status.
Diversity and Inclusion: WE values a diverse and inclusive workforce and is committed to creating a workplace where everyone thrives. We promote an atmosphere in which diversity of people and ideas are welcomed and valued. Diversity includes differences in race, religion, gender, age, lifestyle, ethnic background and sexual orientation as well as differences in experiences and ideas.