Businesses are experiencing a tremendous shift in expectations and face new complexities when it comes to brand purpose and overall reputation management. Brands are expected to take a larger role in societal and political issues, as well as grow their business while supporting their customers, employees and communities they operate in. Furthermore, the media industry is in a constant state of change and the ways in which information is shared is rapidly evolving.
We are hiring an Account Manager to join our Corporate Communications team. In this role, you will focus your time counseling a Fortune 100 company on how they can advance storytelling about the company covering a wide range of issues and topics. You will develop fresh story ideas and run the process from idea to pitch to publication. You will help lead the team responsible for keeping a pulse on a dynamic media landscape and build personal relationships with key contacts at the most influential publications and platforms. You will counsel clients and peers on media strategy and storytelling execution.
This role will occasionally flex to support other areas of the corporate communications team, offering fresh opportunities to expand your expertise and experience across a wide array of topics and issues.
The ideal candidate is a seasoned communicator who thrives in an environment where passion, creativity and curiosity are valued. We are looking for someone who has experience managing large accounts, has excellent relationships with business and technology journalists and media influencers, and who has a special place in their heart for technology. We’re looking for someone who understands how to develop and motivate junior staff AND how to work with senior executives. Candidates must have a passion for client service, staff development and the wide world of influence, as well as a keen interest in relationship-building, in audience and in measuring results.
Our team is witty and dynamic, we are collaborative and connected, even if that looks a lot different these days (we find time for virtual hang outs, sharing baking tips, our favorite take-out!). As shepherds of our client’s brand story, we are experts in storytelling that changes minds and behaviors and that creates opportunity – for our clients and for WE. We think freely, plan strategically, act nimbly and we have fun.
The Account Manager position is based out of WE Communication’s Bellevue, WA office, and will work remotely until our physical offices reopen.
Manage and grow senior level client relationships to assure internal and external stakeholders alignment, by negotiating and managing client expectations and satisfaction
Identify and drive digital/social media strategies; either standalone or as elements of communication plans
Develop and execute integrated communication plans
Provide strategic counsel to key clients and serve as a trusted advisor on clients and competitors
Inform, educate, and influence existing and potential future clients directly on WE value and positioning relative to competing agencies
Build awareness and showcase capabilities, talent, and results internally and externally
Serve as project manager in preparation and delivery of organic growth or new business proposal content and in-person pitch meetings
Share industry POV and strong understanding of shifts and opportunities in the competitive agency landscape.
Identify global, digital, and social communications trends; educate clients/agency in understanding the importance of social media engagement
Assure internal and external stakeholders are aligned
Serve as primary day-to-day contact with clients; proactively engage on issues
Participate in budget and resource management; tracking team utilization
Manage career development and performance of direct reports, managing up to senior staff on crisis issues, and client/team satisfaction while holding the team accountable to demonstrating agency values
Other duties as assigned.
Bachelor’s degree in Communications, Journalism, Marketing, English or related field is preferred, or the equivalent knowledge and/or experience
4-5 + years of experience in integrated communications or PR, preferably in an agency setting and/or within an applicable industry; 3 + years of management experience required
Minimum of 3 years of experience with client and team management, corporate image, issues/crisis management and strategic communications across multiple audience segments.
Exceptional media relations background with demonstrated capacity of working with global business and policy press to manage story development.
Proficiency with Microsoft Office suite (particularly Outlook, Word, SharePoint, PowerPoint and Excel)
High level of analysis and strategic recommendations based on industry knowledge
High level of initiative; take accountability for role on projects
Demonstrated creative and strategic mindset
Has established editor and/or analyst relationships and has proactively placed stories
Made presentations to groups of all sizes; pitched new business
Client and business environment: Customer service orientation is a must. Job pressure may exist from requirement of handling multiple tasks
Experience working globally or with colleagues in multiple locations
Fast-paced team environment (frequent tight deadlines, multitasking, etc.)
Strong presentation and consulting skills along with the ability to read, write and speak English
May need to work more than 40 hours per week on occasion
Equal Opportunity: WE provides equal employment opportunity and does not discriminate against an employee or applicant because of age, race, color, religion, gender, national origin, veteran status, disability, sexual orientation, gender identity or expression, marital status, or other legally protected class status.
Diversity and Inclusion: WE values a diverse and inclusive workforce and is committed to creating a workplace where everyone thrives. We promote an atmosphere in which diversity of people and ideas are welcomed and valued. Diversity includes differences in race, religion, gender identity or expression, age, lifestyle, ethnic background and sexual orientation as well as differences in experiences and ideas.