Sr Account Executive

Job ID
9586
Job Location
US-OR-Portland | US-WA-Bellevue | US-NY-New York
Location
United States-OR-Portland
Category
Public Relations

Overview

This Senior Account Executive (SAE) will work with the Microsoft communications team on well-known, global issues around topics such as Protecting Journalism and Antitrust. They will partner with clients to drive media engagement, build relationships with reporters and engage with outside parties, such as government officials, third-party partners and influencers.

 

This person will be a key member of a dynamic, bi-coastal team that moves nimbly, quickly and effectively to address pressing global issues. The role also entails managing multiple, daily client and agency requests across business groups and an understanding of Public Affairs and the tech industry.

 

The Senior Account Executive position is based out of WE Communication’s Portland, OR office, and will work remotely until our physical offices reopen.

Responsibilities

  • Serve as day to day counsel to clients and agency stakeholders, manage high-profile campaigns across diverse teams, providing key and tactical recommendations and anticipating needs
  • Develop and lead brainstorming and execution of integrated communications plans aimed at changing perceptions and achieving specific business goals
  • Drive large-scale announcements and moments from start to finish, with a focus on earned media (inc. engagement, engagement, pitch writing/outreach and reporter/outlet targeting), content creation/writing (e.g., messaging, blogs, social copy, etc.) and issues management (inc. potential reactive/incoming media requests)
  • Manage significant cycles of media inquiries as well as proactive relationships with key national media/influencers, including development of story angles
  • Identify, create, and grow relationships with target media/influencers to appropriately engage, pitch, and build news stories
  • Engage with third-party influencers, partners and government/public affairs officials
  • Track and have strong understanding of tech media landscape, with a specific focus on journalism and antitrust
  • Integrate and gather information across teams, clients, and partners as needed for projects
  • Lead/partner on projects that demonstrate strategic planning and creative thinking as well as drive news and launches for events
  • Contribute to the development and execution of integrated digital/social/broadcast campaigns
  • Research and share industry insights, shifts and opportunities in the landscape of corporate citizenship and public affairs.
  • Negotiate and manage client expectations and satisfaction; Assure internal and external stakeholders are aligned
  • Maintain and grow client relationships by contributing to the development and implementation of communication strategies, executing on projects (leading where appropriate).
  • Identifies, follows, and creates new opportunities to grow and diversify current accounts and drive new business efforts including sourcing and gathering audience, industry or competitor market data.
  • Other duties as assigned.

Qualifications

  • Bachelor’s degree in Communications, Journalism, Marketing, English or a related field is preferred. Or the equivalent knowledge and/or experience
  • 4-6 years of experience in integrated communications/PR, preferably in an agency setting and/or within an applicable industry.
  • Minimum of 3 years of experience in communications, with a focus on earned media, content creation, issues/crisis management and strategic communications across multiple audience segments.
  • Exceptional media relations background with demonstrated capacity of working with global business and policy press to manage story development.
  • Ability to develop media and influencer relationships within the journalism and antitrust verticals
  • Proficiency with Microsoft Office suite (particularly Outlook, Word, SharePoint, PowerPoint and Excel)

 

Additional Requirements:

  • Increased level of analysis and strategic recommendations based on industry knowledge
  • High level of initiative; takes accountability for role on projects
  • Demonstrated ability to establish strong client relationships
  • Has established editor and/or analyst relationships and has proactively placed stories
  • Client and business environment:  Customer service orientation is a must.  Job pressure may exist from requirement of handling multiple tasks
  • Experience working globally or with colleagues in multiple locations
  • Fast-paced team environment (frequent tight deadlines, multitasking, etc.)
  • Strong presentation and consulting skills along with the ability to read, write and speak English
  • May need to work more than 40 hours per week on occasion

Equal Opportunity Statement

Equal Opportunity: WE provides equal employment opportunity and does not discriminate against an employee or applicant because of age, race, color, religion, gender, national origin, veteran status, disability, sexual orientation, gender identity or expression, marital status, or other legally protected class status.

 

Diversity and Inclusion: WE values a diverse and inclusive workforce and is committed to creating a workplace where everyone thrives. We promote an atmosphere in which diversity of people and ideas are welcomed and valued. Diversity includes differences in race, religion, gender identity or expression, age, lifestyle, ethnic background and sexual orientation as well as differences in experiences and ideas.

 

 

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