Group Head –– Digital, Creative, Strategy (DXT)

Job ID
9590
Job Location
AU-NSW-Sydney
Location
Australia-NSW-Sydney
Category
Digital & Social

Overview

Group Head –– Digital, Creative, Strategy (DXT)

 

WE Communications is one of the largest communications and integrated marketing agencies in the world. We’re independent, all about our people — both our clients and our employees — and we believe in the power of communications to move audiences to positive action.  Our campaigns boost adoption, build reputation, and drive real business results.  

 

The Group Head – Digital, Creative & Strategy is responsible for providing agency leadership and managing the agency’s largest specialist departments consisting of Digital, Strategy and Planning, and the Creative Studio teams. The position will lead a large and talented group of digital marketers, comms and brand strategists, paid specialists, content creators, art directors and designers, and client service superstars. The Group Head will lead a dynamic and passionate team to develop effective client campaigns, as well as lead initiatives to grow the integrated marketing and communications (DXT) business.

 

The Group Head is a key role within WE APAC, sits on the Executive Management Team (EMT) and reports directly to the Managing Director. The role has responsibility for building existing client relationships and driving new business acquisition and revenue. The successful applicant will responsible for shaping localized strategy and for contributing to global thought leadership, as well as developing local market IP, products and services.

 

This is a rare opportunity to shape the next chapter of WE success story, and further evolve the DXT team capabilities to continue to be industry leading. It’s also a chance to lead the agency’s biggest client relationship and have a strategic role in delivering regional brand and creative campaigns for one of the world’s most exciting brands.

 

The ideal candidate is an experienced team leader and hands-on digital marketing expert who thrives in an environment where relationships, passion, creativity, and curiosity are sought and valued. You’ll be highly commercial as well creative. Importantly, this person should have meaningful experience developing and counseling clients on creative and digital strategy, experienced in playing a lead role in major pitches, and being able to translate what’s next into what’s now.

 

Responsibilities

Job Functions:

  • Manage a large P&L to help drive business planning, budgeting and forecasting in conjunction with sector teams while leading account profitability, health, client service, billing and team success for DXT. 
  • Lead the development and implementation of digital and creative strategies across several of the agency’s top DXT accounts across sectors including technology, consumer, healthcare, financial services and corporate. 
  • Provide strategic counsel for clients and executives, including but not limited to social media, paid media, content marketing, brand communications, creative, measurement, and SEO. 
  • Drive new business efforts in partnership with EMT and DXT department leads to grow the agency’s marketing and communications business.
  • Drive the evolution of agency IP through creation and modernisation of products and services.
  • Oversee components of campaigns that both both build brand and create customer demand. This includes leadership of teams to develop, implement, and measure while ensuring communications and campaign impact is monitored, measured, and adjusted for optimal ROI and successful programs for clients.
  • Partner with fellow EMT team leads and directors to develop and manage cross-platform/cross-channel initiatives responsible for the overall success of our clients’ marketing, communications and business goals. 
  • Attract, develop and advance employees and contribute to a strong agency culture through a strategic employee engagement and development program.
  • Lead the culture of professional development and innovation by helping to lead educational and skills-based training programs that relate to creative, strategy and digital capabilities through internal trainings and upskilling.

 

Qualifications

  • Bachelor’s degree in Marketing/Communications, or similarly applicable field is required; Master’s degree is highly preferred. 
  • 12+ years of marketing and communications experience required with applicable project/program management experience. 
  • Minimum of 3-5 years’ experience in leading and management of a diverse team. 
  • Proven success in establishing relationships, being a high bandwidth communicator, with a track record of excellent collaboration. 
  • Managing a team and business to scale greater than $3m
  • Exceptional track record of building portfolios/businesses, best in class professional reputation, and proven financial management expertise.  

Equal Opportunity Statement

Equal Opportunity: WE provides equal employment opportunity and does not discriminate against an employee or applicant because of age, race, color, religion, gender, national origin, veteran status, disability, sexual orientation, gender identity or expression, marital status, or other legally protected class status.

 

Diversity and Inclusion: WE values a diverse and inclusive workforce and is committed to creating a workplace where everyone thrives. We promote an atmosphere in which diversity of people and ideas are welcomed and valued. Diversity includes differences in race, religion, gender identity or expression, age, lifestyle, ethnic background and sexual orientation as well as differences in experiences and ideas.

 

*LI-TQ1

WAG123

 

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